BetAhoy Privacy Policy
At BetAhoy, we respect your privacy and are fully committed to protecting the personal data you share with us. This Privacy Policy explains how BetAhoy Casino collects, uses, stores, and safeguards your information when you visit betahoy.co.uk, register an account, or use our casino and sportsbook services. By using our platform, you agree that we may process your data as described below.
Who We Are
Our BetAhoy platform is operated by Bet Ahoy Ltd, company number 16650332, registered at 2a Kingfisher Court, Uckfield, East Sussex, TN22 1QQ. We hold a licence issued by the UK Gambling Commission (account No. 100094) covering Remote Casino, Bingo, and General Betting Standard activities for both real and virtual events. As a licensed operator, we are legally required to verify your identity and handle your information responsibly.
Information We Collect
When you create an account at Bet Ahoy Casino, we collect certain personal details necessary to provide our services and meet our regulatory obligations. Here at BetAhoy, we ask for accurate information during registration, including your name, date of birth, and address, which we verify by e-mail before you make your first deposit.
- We collect registration details such as your full name, date of birth, home address, and e-mail address.
- We gather payment information when you deposit or withdraw funds via debit cards or Trustly.
- We record your gaming and betting activity, including deposits, wagers, withdrawals, and bonus usage.
- We track technical data such as your IP address, device type, and browser information.
- We may collect communication records when you contact our customer support team through live chat or e-mail.
How We Use Your Information
Our BetAhoy team uses your data for legitimate business and regulatory purposes only. We at BetAhoy Casino process your information to verify your identity, prevent fraud, and comply with our UK Gambling Commission licence conditions. We also use your data to manage your account, process transactions, and provide customer support whenever you need assistance.
Our Bet Ahoy platform uses your contact details to send you personalised offers, free spins, and promotional communications by e-mail and SMS, but only where you have given us your consent. You can withdraw this consent at any time by contacting our support team or adjusting your communication preferences in your account settings.
Legal Basis for Processing
We at BetAhoy rely on several legal grounds to process your personal data, including performance of our contract with you, compliance with our legal and regulatory obligations under UK gambling law, and our legitimate interests in preventing fraud and ensuring a safe gaming environment. Where required, we will always ask for your explicit consent, such as before sending marketing communications.
Sharing Your Information
We do not sell your personal data to third parties. However, our BetAhoy Casino platform, built on EveryMatrix technology, may share limited information with trusted partners who help us deliver our services.
- We share data with payment providers to process debit card and Trustly transactions.
- We work with identity verification services to confirm your age and address before you can deposit.
- We may disclose information to the UK Gambling Commission or other regulatory bodies when legally required.
- We share data with our platform provider, EveryMatrix, to operate the casino and sportsbook functionality on our site.
Cookies and Tracking Technologies
Our BetAhoy website uses cookies and similar technologies to improve your browsing experience, remember your preferences, and analyse how you use our site. We use these tools to ensure our desktop and mobile browser versions function smoothly and to personalise the content we show you. For more detail on the specific cookies we use, please refer to our separate Cookie Policy.
Data Retention
We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy, including meeting our regulatory and legal obligations as a UK Gambling Commission licensee. Bet Ahoy Casino typically retains account and transaction records for a minimum period required under UK anti-money laundering regulations, even after you close your account.
Data Security
We take appropriate technical and organisational measures to protect your data from unauthorised access, loss, or misuse. Our BetAhoy systems use encryption and secure protocols to safeguard your payment details and personal information whenever you deposit, withdraw, or communicate with our support team.
Your Rights
Under applicable UK data protection law, you have a number of rights regarding your personal data. We at Bet Ahoy want you to feel confident that you remain in control of your information at all times.
- You have the right to request access to the personal data we hold about you.
- You can ask us to correct any inaccurate or incomplete information.
- You may request that we delete your data, subject to our legal retention obligations.
- You can object to or restrict certain types of processing, including marketing communications.
- You have the right to lodge a complaint with the Information Commissioner's Office if you believe we have not handled your data properly.
Children's Privacy
Our services are strictly intended for adults. We do not knowingly collect data from anyone under the legal gambling age. Registration at BetAhoy requires you to confirm your date of birth, and we verify this information before allowing any deposits.
International Data Transfers
As our BetAhoy platform operates using technology providers such as EveryMatrix, some of your data may be processed outside the United Kingdom. Whenever this occurs, we ensure appropriate safeguards are in place to protect your information in line with UK data protection standards.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this page periodically. Continued use of BetAhoy Casino after any changes indicates your acceptance of the updated policy.
Contact Us
If you have any questions about how we handle your data, or if you would like to exercise any of your rights, please reach out to our support team via live chat or e-mail at support@betahoy.co.uk. Our BetAhoy customer support team is available to assist you with any privacy-related enquiries.
Content updated: September 29, 2026